-No advertising
-Very little press, especially profiles
-No mega-corp big bucks backing him
-Consistent without being repetitive
-Retail sales superstar
-Just as creative but more realistic than Yohji or Comme
-Looks good on a size 2 or 12
I don't know how Dries does it but his success is a triumph of true/superior design talent over big money, hype, and Hollywood Trash Chic.
Although this season was not one of my all-time favorites, every time I see his show I'm reminded of why I love fashion in the first place.
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