Take the Magnetic Bra Test

FASHION/TECHNOLOGY - There is a new bra coming to North America, and its positively and negatively attracted to itself. In case you didn't read the title of this blog post, yes its a magnetic bra.

Look ma, no hooks or clasps!

The bra is being offered by lingerie retailer La Vie en Rose, but they're not the only ones going magnetic. Wonderbra also has a new magnetic bra out being promoted by burlesque star Dita Von Teese... and not because its easy to take off, because it actually isn't as easy as it looks.

La Vie En Rose's version is called "Magnetic Attraction" and it retails for $33.95 CDN each. It also comes in three styles – the Boost push-up, the Daily lightly padded and the Au Naturel unpadded.

You see in the past attempts to make a magnetic bra always failed because the magnets were too weak to stand up to the stress of say... jumping up and down, running, or even simple tasks like bending over to pick something up.

Whoops. It popped open again.

But these new magnetic bras are MUCH MORE POWERFUL and both La Vie En Rose and Wonderbra are daring people to come into their stores and put them to the test.

Because apparently these things aren't budging. You can jiggle it, jump and dance in it, run, whatever.

The magnet's sheer strength is already annoying men too... its even harder to remove than those old hook bras, causing complaints:

"Why did they invent this? Is it supposed to make it easier? 'Cause it's not."

Of course the bra is also causing some jokes, like what if paper clips get stuck to your shirt... or if you can't find your keys and they were stuck to your bra the entire time. Let alone problems with airport security.

"Finally a bra I can open, and also hang on my fridge!"

See Also
The History of the Bra & Breasts
Open-Cup Bras
Nursing/Maternity Bras
The History of the Corset & Brassiere
Shock Absorbing Sports Bras

Take the Magnetic Bra Test

FASHION/TECHNOLOGY - There is a new bra coming to North America, and its positively and negatively attracted to itself. In case you didn't read the title of this blog post, yes its a magnetic bra.

Look ma, no hooks or clasps!

The bra is being offered by lingerie retailer La Vie en Rose, but they're not the only ones going magnetic. Wonderbra also has a new magnetic bra out being promoted by burlesque star Dita Von Teese... and not because its easy to take off, because it actually isn't as easy as it looks.

La Vie En Rose's version is called "Magnetic Attraction" and it retails for $33.95 CDN each. It also comes in three styles – the Boost push-up, the Daily lightly padded and the Au Naturel unpadded.

You see in the past attempts to make a magnetic bra always failed because the magnets were too weak to stand up to the stress of say... jumping up and down, running, or even simple tasks like bending over to pick something up.

Whoops. It popped open again.

But these new magnetic bras are MUCH MORE POWERFUL and both La Vie En Rose and Wonderbra are daring people to come into their stores and put them to the test.

Because apparently these things aren't budging. You can jiggle it, jump and dance in it, run, whatever.

The magnet's sheer strength is already annoying men too... its even harder to remove than those old hook bras, causing complaints:

"Why did they invent this? Is it supposed to make it easier? 'Cause it's not."

Of course the bra is also causing some jokes, like what if paper clips get stuck to your shirt... or if you can't find your keys and they were stuck to your bra the entire time. Let alone problems with airport security.

"Finally a bra I can open, and also hang on my fridge!"

See Also
The History of the Bra & Breasts
Open-Cup Bras
Nursing/Maternity Bras
The History of the Corset & Brassiere
Shock Absorbing Sports Bras

On the Street....Somerset House, London

Milano Milano...part one!!

Milan FW was amazing. So many big names and so many great pieces hit the catwalk. So many in fact that I am making a two part post. So enjoy part one as I gear up for part deux (sorry I know French and English...no Italiano)! *photos compliments of style.com*

Trussard 1911 made quite a statement with this edgy dress. Recently shoulder pads have reappeared...I am NOT ok with this, but I will say these are done quite nicely, subtle, but structured. Plus the studded waistband and knockout figure flatterer does tons for making a statement!
Pollini had quite a well done blend of menswear and classy lady in this double breasted dress. You can let people know you are in charge without ever saying a word.
I absolutely LOVE this Monet inspired floral jacket by Aquilano Rimondi. Bright enough to pop without being overbearing but still subtle enough to be classic. Its fabulous and perfect for that Spring breeze!
Grecian, romantic perfection in this garment from Alberta Feretti. It makes me think of a nice walk after the perfect first date and the Spring weather is still warm enough to wear a dress, but cool enough at night for you to wear his coat...which would be the perfect accessory to this outfit.
Moschino did a knock-out job with this party girl ensemble. Very 80s-tastic meets Sex and the City.

I admit Dolce & Gabbana's line was somewhat a lot for me...it went from 70s western to 80s western to completely 80s in one line up. Some pieces I was NOT a fan of, for example anything acid wash, or too much denim (especially when paired with denim ruffles and lots of fringe), but these pieces were perfection. This could easily be the same girl going from day of shopping to nice dinner date, vintage cool to shabby chic.

My favorite, so far, for the Milan FW 2010 is Emelio Pucci. I loved most of his pieces that strutted the stage, but I was able to narrow down to two for showcasing. Many designers have begun showing bathing suits on the runway and all are playing with technique and skill to create a different look, but I thought this one shoulder one piece was truly unique. Still shows the belly in a demure, hidden way that is seductive. Then, this bright blue show stopper. Obviously the one shoulder look is going to stay longer than its brief stint in 2000, but Pucci found a way to bend the trend in a creative direction. I really like the outcome, many ripped pieces wrapped around the model, so its flowy yet contained...not to mention a bright color like I like!

Be on the lookout for Part 2 in the next day or two. My apologies for not posting the past couple of days (I've been moving) hopefully things are settled and scheduled for me now. Also, stay tuned, I will be posting some more travel photography. I know it has been a lot of fashion lately, but it has been Fashion Week season...what did you expect?!

On the Street...Anna & Viviana, Milano

Short Skirts coming Spring 2010

FASHION - All the top designers are pushing short skirts for women in Spring 2010. Below are: Prada on the left, Dolce & Gabbana in the centre and Versace on the right.

In other news where did the decade go? Its October 1st 2009 already and in only three short months it will by January 2010. Seriously, WTF. Seems like only yesterday the United States was worried about Y2K, and then George W. Bush snuck into the White House... then September 11th 2001, the War in Afghanistan that failed to capture Osama bin Laden, the War in Iraq that failed to find Weapons of Mass Destruction, the Tsunami in Malayasia, Hurricane Katrina in New Orleans, the American Recession started in 2007, Barack Obama got elected in November 2008, and slow but steady economic recovery in 2009.

According to some fashion gurus the trend towards short skirts happens whenever people are short on cash. Skirts costs less than dresses, and the less fabric used often the less expensive the skirts are. Thus frugal people are more likely to buy them.

HOWEVER, predicting fashion trends based on economics are tricky. What if the economy completely rebounds by Spring 2010 and people have more cash to buy whatever they want?

Well, you see there's also a backup issue... global warming and climate change. With hotter temperatures people will be wanting more short skirts anyway, so its also a pretty safe bet people will want them since jeans/dresses will be too hot.

So my advice? If you see shorts skirts on sale and you absolutely love them and think they will be kewl to wear in the future, buy them.

Short Skirts coming Spring 2010

FASHION - All the top designers are pushing short skirts for women in Spring 2010. Below are: Prada on the left, Dolce & Gabbana in the centre and Versace on the right.

In other news where did the decade go? Its October 1st 2009 already and in only three short months it will by January 2010. Seriously, WTF. Seems like only yesterday the United States was worried about Y2K, and then George W. Bush snuck into the White House... then September 11th 2001, the War in Afghanistan that failed to capture Osama bin Laden, the War in Iraq that failed to find Weapons of Mass Destruction, the Tsunami in Malayasia, Hurricane Katrina in New Orleans, the American Recession started in 2007, Barack Obama got elected in November 2008, and slow but steady economic recovery in 2009.

According to some fashion gurus the trend towards short skirts happens whenever people are short on cash. Skirts costs less than dresses, and the less fabric used often the less expensive the skirts are. Thus frugal people are more likely to buy them.

HOWEVER, predicting fashion trends based on economics are tricky. What if the economy completely rebounds by Spring 2010 and people have more cash to buy whatever they want?

Well, you see there's also a backup issue... global warming and climate change. With hotter temperatures people will be wanting more short skirts anyway, so its also a pretty safe bet people will want them since jeans/dresses will be too hot.

So my advice? If you see shorts skirts on sale and you absolutely love them and think they will be kewl to wear in the future, buy them.

On the Street...At Marni, Milano

On the Street...Two at Ralph Lauren, NYC

Be Different...

Francesco Scognamiglio

Be Different...

Francesco Scognamiglio